archive-us.com » US » S » SNACKBOX.US

Total: 216

Choose link from "Titles, links and description words view":

Or switch to "Titles and links view".
  • Adelbert’s Brewery Names Snackbox PR Agency of Record - El Blog - Snackbox
    newest client Adelbert s Brewery This Austin based Belgian style Brewery is committed to brewing Belgian style bottle conditioned ales to seek savor and share with others With ingredients imported directly from Europe consider yourself drinking real European beer stateside We are honored to begin a relationship with such a unique and fun brand says Jenna Oltersdorf principal Snackbox Snackbox has a long history of working with great consumer packaged goods and the spirits and beer world We re honored to begin this relationship with a brewery located right here in Austin Texas Team Snackbox ventured to the Adelbert s headquarters located in North Austin for their first team meeting last week Sitting amongst massive barrels of Belgian styles beer they discussed strategy with General Manager Sarah Haney and Owner Scott Hovey We looked for a combination of passion and experience in our public relations firm said Sarah Haney General Manager Adelbert s Brewery The Snackbox team showed us both in a dynamic way We re so pleased to be partnering with them After our launch meeting Team Snackbox was given a VIP brewery tour From viewing 4 000 pounds of European beer malt to seeing the huge metal machine

    Original URL path: http://www.snackbox.us/blog/2015/1/23/adelberts-brewery-names-snackbox-pr-agency-of-record.html (2016-04-25)
    Open archived version from archive


  • Preparing for a PR Crisis - El Blog - Snackbox
    deal with crisis situations in PR because they will happen more often than you expect Team Snackie brings you a few tips for preparing yourself and your team so that you handle that crisis like a pro 1 Plan Plan Plan When it comes time to planning for a PR crisis going overboard is your best bet Since it s impossible for you to know what crisis you may face in the future it s important to think of a list of crisis possibilities you could potentially face as a foundation for your crisis planning Once you have this list outlined it s time to think of who is best fit for your crisis team and different ways to go about handling each situation 2 Monitor everything all the time A key to being a PR professional is always being aware of what is going on in not only your local market but nationally as well It s important to keep up with local and national news and information so that you can see a crisis coming before anyone else does There s nothing worse than not being aware of a bad situation first hand Keep an eye on social media and news at all times to avoid missing stories that may involve you or your clients 3 Make sure your whole team is media trained Since you aren t sure when a PR crisis will hit and who will be available for what media outlets it s important that everyone on your team has at least minimal media training The last thing you want to do is dig yourself in a bigger hole by saying something or doing something that distracts from the issue at hand Schedule media training sessions for everyone on your team to prevent something like

    Original URL path: http://www.snackbox.us/blog/2015/1/20/preparing-for-a-pr-crisis.html (2016-04-25)
    Open archived version from archive

  • Understanding Your Basic Copyright Rights - El Blog - Snackbox
    Snackbox presents you How to understand and utilize copyright laws Situation You are hired by a business to design a brochure You create the product print it and get paid A couple of months later the business asks you for the Photoshop and InDesign files you used Tip 1 Just because a business has paid you for the work that you have done for them does not mean they are entitled to all of your files once the product is complete It s important to realize that some businesses believe it or not want this information so they can use it as their own for future projects With that being said an important thing to remember is that when you work as a freelancer you own the rights to your work This gives you the same rights that everyone has under basic copyright law such as the right to make and distribute copies etc The only way the business you free lanced for can have copies of your work is if you signed a buy out in which you sign a written assignment of your copyright Be sure to read the fine fine print if you sign any kind of written contract before signing on as a freelancer Tip 2 You get to decide what rights your client gets to your work If you decide that you want to allow the business the right to your files and work the ball is still in your court You have the right to decide what media you want your work used on during what time frame and under what conditions they may use it You also can specify if you want to give your client exclusive rights to your work This simply means that only the client you free lanced for gets

    Original URL path: http://www.snackbox.us/blog/2015/1/13/understanding-your-basic-copyright-rights.html (2016-04-25)
    Open archived version from archive

  • El Blog - Snackbox
    you are scrolling past these frequent emails the messages aren t doing their job They say a happy customer is an engaged one so Team Snackbox is here to coach you on a few ways your email subscribers can gain interest in your e newsletters and stop scrolling past your name Click to read more Eric Comments Off Share Email in Design Other Stuff PR Small Business Wednesday Nov 26 2014 How to Create a Design Space to Inspire You Wednesday November 26 2014 at 12 00PM Are you tired of that gray cubicle of yours What about that fluorescent lighting that s giving you a headache by 2 00 We don t blame you At Snackbox we believe in curating the most creative and inspirational workplace possible and it doesn t have to be pricy Surrounding yourself with things that inspire you amps up your mood and increases your productivity Don t know where to start Team Snackbox is here to let you in on a few ways to create a design space that really inspires you Click to read more Eric Comments Off Share Email in Other Stuff Small Business Monday Nov 24 2014 Turkey Talk Monday November 24 2014 at 12 00PM Nothing goes better with cool weather and football than a juicy well flavored turkey on Thanksgiving or any other fall day It s November and time to nail that recipe that yields one of the most exciting meals of the whole year Whichever way you prefer to prepare your bird there are a few tips and pointers to making sure it s family table worthy Team Snackbox is here with five fun and different ways to do turkey this year Click to read more Eric Comments Off Share Email in Food Friday Nov 21 2014

    Original URL path: http://www.snackbox.us/blog/?currentPage=10 (2016-04-25)
    Open archived version from archive

  • Fun Fundraising Ideas - El Blog - Snackbox
    perfect time to start planning charity fundraising ideas for you and your team Not only do you get to give back to your community but you get to bond with your team and make a difference We often see the same kind of fundraising campaigns Although they always raise money for a good cause they often seem a little redundant It s time to put that creative side of yours to use and incorporate some fun fundraising campaigns into your New Year plans Team Snackbox brings you a few fun charity fundraising ideas that will get you excited about giving back 1 Food Fundraising Whether you decide to have a homemade bake sale or a night out at a local restaurant people will always respond when food is involved People always need to eat so setting up a fundraiser that involves fresh baked goodies or dinner at a delicious restaurant will usually always get good responses The key to making fundraisers like this successful is making sure people are aware of the day and time ahead of time If you choose to meet up at a local restaurant and donate part of the proceeds to a charity make sure the time is reasonable enough for people who work to make 2 Make your own Color Run People love getting active for good causes and color runs are growing by the numbers each year Instead of having everyone sign up for a national color run put on your own All you need is a place with a trail and colored powder which can be easily purchased online You can provide granola bars or bananas for after the run and charge a sign up fee to benefit the charity of your choice 3 Benefit concerts You don t need to have contact

    Original URL path: http://www.snackbox.us/blog/2015/1/6/fun-fundraising-ideas.html (2016-04-25)
    Open archived version from archive

  • KVUE Tour  - El Blog - Snackbox
    is no joke Tyler took the time to show us his extremely over populated inbox and let s just say it was in the 4 digits for one day s worth of work When a reporter s email is full of pitches from everyone in the city and beyond it s almost impossible for them to answer every single person This brings us to the next point 2 Personal relationships are CRUCIAL We learned from our Austin American Statesman tour that personal relationships are key to succeeding in your career but Tyler confirmed it during our tour Building relationships with reporters is key to getting your amazing pitch opened read and considered when it comes down to it The chances of a reporter opening your email because they know you and your work ethic are much greater if you have taken the time to reach out to them Need help doing so Request a tour of the station or give brief shout outs on twitter letting them know you are familiar with their work These are small things that go a long way 3 There is ONE person at the news desk That s right One person is working a news desk that is constantly receiving emails phone calls letters and more Put yourself in this persons shoes You don t have time to read every single e mail and answer every single phone call This is when it is crucial to be up front with what you want or what you are pitching Making pitches or phone calls short sweet and to the point is the only way to approach the person manning the news desk 4 THINK like a reporter You re a PR pro not a news anchor But when it comes time to pitching them and

    Original URL path: http://www.snackbox.us/blog/2014/12/28/kvue-tour.html (2016-04-25)
    Open archived version from archive

  • Top Tips for T.V. Interviews - El Blog - Snackbox
    securing T V coverage T V coverage usually includes one on one interviews with reporters journalists or anchors Although it looks as if everyone on T V knows what they re doing for the most part it s usually because a PR pro has media trained them prior to the interview Never been media trained Team Snackie is here to give you a few top tips for your T V interview 1 Confidence is key Nothing looks better on camera than a little confidence Being unsure of your topic automatically makes you look less credible Carry yourself with confidence but not arrogance when it comes time for your interview Sit up straight speak clearly make eye contact You know what to do 2 Keep eye contact with reporter When you walk into a T V interview keeping eye contact with the reporter is the most natural thing to do The camera man will make sure your face is included in the screen Conduct the interview just as you would if you were going for a job interview Remind yourself that it s just like having a conversation with anyone else except this is a reporter 3 Keep hand gestures to a minimum Large hand gestures are often extremely distracting and will take away from whatever message it is that you re trying to get across If you re sitting in a chair keep your forearms on the arms of the chair Try to limit your hand gestures to very small ones or better yet try not to do any at all 4 Get Acquainted Prior to a T V interview you may have a couple of minutes of face to face time with the reporter before you go live During this time they will usually get acquainted with you or

    Original URL path: http://www.snackbox.us/blog/2014/12/22/top-tips-for-tv-interviews.html (2016-04-25)
    Open archived version from archive

  • 8 signs your website is majorly outdated - El Blog - Snackbox
    smart phones tablets etc Gone are the days where people turn on their desktop computer to get the latest news and updates If your website isn t smart phone friendly forget about getting views With people constantly on the go websites must be accessible to all mediums of technology at all times 2 There isn t enough imagery to do your company any justice If your website is primarily content based with no images you have just lost a majority of your users People are visual and websites with no images give off a boring vibe to viewers This is especially true if you are selling a product brand identity etc Are you a design firm Show copy of things you have designed for clients Are you selling jewelry Have pages of jewelry for the viewer to scroll through 3 There are no social media buttons Linking your website to other forms of media is important when it comes to building a website A lot of times people will want to visit you via Twitter Facebook LinkedIn etc Providing these people with social media widgets on your webpage is the easiest way for the user to flip back and forth between all of your social channels Sources say using round widgets work best since they are smart phone friendly as well 4 Old coding Old coding makes a page look extremely dated HTML tags for maps and tables also slows down the speed of your website which results in a loss of users Try rebuilding your website on a CMS content managing system 5 No contact page If your website doesn t contain a contact page make it a point to get one as soon as possible If your website is formatted correctly by the end of the viewers visit

    Original URL path: http://www.snackbox.us/blog/2014/12/17/8-signs-your-website-is-majorly-outdated.html (2016-04-25)
    Open archived version from archive



  •